Metro / More Savings. More Holiday.

How do you get more out of the holidays? When you save more, you get more. More classic holiday movie streaming, more family picture posting and more viral dance challenges.

We designed a snowy 3D environment filled with festive holiday elements, creating the feeling of stepping into a winter wonderland where magical savings come to life. We created modular animated elements; rolling ornaments, pop-up presents, bouncing trees; all of which teams could layer together to create eye-catching winter wonderscapes. This direction was utilized throughout the campaign in broadcast, digital, social, print and retail.

Role: Design & Art Direction